First
Church Communications Team
Tuesday,
April 25, 2006
Members Present: Ed Bracken, Bennett Griffin (Chair), Jerry Jalenak,
Jerry Niebaum, Michelle Parmley, Patti Winn.
Our Tasks:
-Evaluate publicity &
advertising
-Create a detailed timeline
-Help other groups advertise
-Determine the costs of
advertising (budget)
-Evaluate changes/make
recommendations to the website
-Create a plan/timeline by
the end of May 2006
-Keep abbreviated minutes
for other task groups to review
Keywords from the Task
List: Publicity, Advertising,
Timeline, Website.
Issues to Consider:
-Representation on the
Communications Team from the Youth and Campus Ministries
-Implications of West Campus
-Communications between the
2 campuses
-Security of West Campus
-Who are the stakeholders?
-What are we doing now?
-What is the best way to
communicate?
-What are others doing?
(COR, Goshen IN, other Lawrence churches)
-Welcoming visitors
-Radio ministry
-Master electronic calendar
-Online room scheduling
The Path:
-Creating a Marketing &
Communications Strategic Plan
-Creating the Process
Foundation (master calendar, etc.)
-Creating a Common Lexicon
for Communications
-Creating a Library of
Reusable Communications Building Blocks
-Creating Action Plans for
event publicity, marketing (evangelical outreach), etc.
Next Meeting: Tuesday, May 2nd, 7:30pm in Room 303.